On November 13th, the Middle East Channel of Phoenix TV and the Shaanxi Enterprise Delegation visited the Chinese Chamber of Commerce and Industry in the UAE (hereinafter referred to as "CCCI UAE"). The two sides conducted in-depth discussions on topics such as China-UAE economic and trade cooperation, cultural mutual learning, and industrial connection.
The delegation members include Zhang Huaiyu, Chairman of the Middle East Channel of Phoenix TV; Li Xiaolin, General Manager; Hasan, Chief Editor; Lü Benxia, Senior Partner and Deputy General Manager; Shi Hui, Deputy General Manager; Wang Huan, General Manager of Xi'an Fengchang Automobile Sales Co., Ltd.; Liu Honggang, General Manager of Xi'an Boyi Jingdao Environmental Engineering Co., Ltd.; Niu Yongxia, Chairman of Shaanxi Huashuo Sports Culture Development Co., Ltd.; and Bai Hui, Director of the Human Resources Department of China Unicom Shaanxi Branch.
Those present from the Chinese Chamber of Commerce and Industry in the UAE (CCCI UAE) include Zhang Bingyang, Executive President; Chen Zhongqi, Executive President; Zhu Mingtao, Standing Vice President; Liang Wusong, Standing Vice President; Li Feilong, Standing Vice President; Yang Tianming, Vice President and Deputy Secretary-General; and Sun Liang, Director.
At the symposium, Zhang Bingyang, Executive President of the Chinese Chamber of Commerce and Industry in the UAE (CCCI UAE), delivered a speech and extended a welcome to the delegation's visit. He stated, "Shaanxi is a province with a profound historical and cultural heritage, as well as a strong modern industrial base. It boasts solid foundations in industries such as equipment manufacturing, energy and chemical engineering, and cultural tourism." As an important bridge connecting the business communities of China and the UAE, CCCI UAE will continue to provide services including policy consultation, market access support, project implementation assistance, and brand promotion for Chinese local governments and enterprises. This aims to help Shaanxi-based enterprises better explore the Middle Eastern market and achieve high-quality "going global" development.
Subsequently, Zhang Huaiyu, Chairman of the Middle East Channel of Phoenix TV, stated that the Middle East region has a growing demand for high-quality Chinese products, advanced technologies, and cultural content. Relying on its own international communication platform and in-depth media resources, the Middle East Channel of Phoenix TV will provide public opinion support and brand empowerment for Chinese enterprises going global. It will help enterprises from Shaanxi and even across China to better understand the Middle Eastern market, integrate into the local ecosystem, and build brand trust. He emphasized that he hopes to use media as a link to break down information barriers and promote precise cooperation and long-term mutual trust between Chinese and Arab enterprises.
Taking this meeting as an opportunity, both sides will continue to strengthen resource integration and complement each other's advantages, and write a chapter of mutual benefit and win-win results on the stage of China-Arab economic, trade and cultural exchanges.
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